ARN supporting charities with new project launch
ARN has today introduced The Goodness Project, an internal initiative that sees employees from across the company applying their expertise and creativity towards helping charities carry out work in communities.
To kick off the project, ARN has partnered with UnLtd, a social purpose organisation bringing the Australian media, marketing and advertising industry together to tackle the issue of youth disadvantage.
“I am proud to be announcing the launch of The Goodness Project as part of ARN’s commitment to corporate social responsibility and our companywide passion for supporting organisations that deliver great outcomes for those in need,” said ARN CEO Rob Atkinson.
ARN employees will work across specific projects with Australian-based charities batyr and Musicians Making a Difference (MMAD).
To help build awareness and provide a platform to raise funds, ARN will work closely with batyr on their Being Herd program in support of the charity’s goal to smash the stigma around mental health issues.
Later in the year, the network will collaborate with MMAD to develop a project that utilises the power of music, dance and mentoring to inspire change.
UnLtd CEO Paul Fisher views the partnership with ARN as a chance to work together towards a greater cause that requires further resources and attention.
“We want to give everybody in the media, marketing and advertising industry the opportunity to do what they can to help improve the lives of disadvantaged young people, and I am looking forward to seeing the great work ARN’s The Goodness Project team will be able to do with batyr and MMAD.”